The just for men moustache & beard color gel is formulated for easy brush-In which helps eliminate dull grey beard in just 5 minutes. Look well-Groomed and gentlemanly with fuller facial hair due to complete gray beard coverage. This ammonia less formulation is created to penetrate even the coarsest facial hair. Ultra long lasting blend helps in retaining the beard color you want for a longer duration of time. Created for multiple uses.