Achieve a cool-toned, natural ash blonde with Herbatint 7C Ash Blonde. This permanent haircolor gel is designed to neutralize unwanted yellow or red undertones, delivering a sophisticated and elegant shade. Enriched with 8 organic herbal extracts, it ensures a gentle coloring experience, making it suitable for sensitive scalps. Free from ammonia, parabens, and alcohol, it provides 100% grey coverage while maintaining the health and shine of your hair.